Whew, last week was quite the week! Just after the install in La Jolla, I jumped on a plane to New England to meet the crew from Country Living Magazine. Over a three day period, we shot a home I designed in Rockport, MA. Every magazine has its own unique process, and so no two shoots are the same. And I am always in awe of the creative process that transpires.
To get a home primed and ready for its shinning moment, it takes more than just flowers… a little extra “pizzazz” to make it come alive in print. As each magazine has a different readership with its own identity, the crew tweaks the design so that it resonates with the intended audience . Props, like a classic vessel for the flowers, a colorful throw, or antique linens , are added to complete the scenes. And while the rooms can look effortless , the process of shooting each room can become a touch, dare I say, tedious. A single shot can take hours, with many many small edits to get everything reading right on film and, most importantly, to get it to feeling like the aspirations of their reader.
Here is a behind the scenes look at the day…
My clients baby was the real star of the shoot!
I hope you all enjoyed the peek inside!
Want to keep the conversation going? Follow me on: Instagram- amymeierdesign | Twitter- amymeierdesign